Around the Web – March 14, 2012

E-Commerce Confusion: Mobile Shoppers Choose M-Web Over App
Apps may be all the rage, but a new study from Nielsen shows that it’s mobile websites that are getting all the attention from shoppers.

Risks and Rewards of the Daily Deals Marketing Model
While these strategies work for some companies, the daily deals marketing strategy can also generate significant risks in certain key industries.

The Sale Begins When the Customer Says Yes
The prospect has said “yes” and now they are officially your customer. Let the true selling begin! The money and time that you have invested into advertising, word of mouth referrals, and customer service has blessed you with a new customer. Now it is up to you to make the relationship last